WriterAccess Weekly Round-up: Introducing Mia
Hello, I’m Mia, a “newb” here at ideaLaunch. I come from the editorial industry, but I’m very new to the world of content marketing. Honestly, these worlds aren’t far apart. Where I come from, I’ve...
View ArticleEverything I Know About Content Marketing I’ve Learned From Classic Halloween...
The creative and mysterious spirit of Halloween brings all kinds of new inspiration to writers everywhere, which is beneficial for giving content marketing that extra engaging edge. Although you’re...
View ArticleContent Marketing – Taking a Professional Writers Lesson From The History of...
In the Beginning, Man Drew Pictures They say a picture is worth a thousand words. If ancient cave-scribble is the accepted evidence, our oldest ancestors believed and practiced this inaccurate...
View ArticleLessons Learned from Online Gaming
Online games are a popular form of entertainment today. From fantasy-based games like World of Warcraft, to games geared toward children like Neopets, to those that open the doors of creativity like...
View ArticleFive Reasons Content Writers Rock
If you’re a content writer, you may not know just how amazing you are. Here are just five of the many reasons that content writers rock. 1. We Know a Little About Everything Oh, the stories we can...
View ArticleWhat Does Instagram Video Mean to Us?
If you follow the social media scene at all, you are probably aware that Instagram (a subsidiary of Facebook) now offers resources to allow you to shoot and share videos, as well as photographs. For...
View ArticleOrganized Chaos: Setting Up a Functional Content Marketing Workflow
Creative minds tend towards, well, creative ways of organizing. But when you’re working on content marketing, blog posts or other time-sensitive writing, having things in an order that makes sense to...
View ArticleWhen Devil Babies Attack (The Marketing Gurus Come Out to Play)
Manhattan, you’ve been warned—a devil prank baby has been loosed on your streets. An unattended baby carriage bounces along in the cold New York weather, crying and inviting unsuspecting pedestrians to...
View ArticleHire Technical Writers Instead of Blowing Money on these Tech Doodads
Cutting back on the boob tube, eating healthier and quitting smoking are typical resolutions of individuals for the new year. For most SMBs, a new year means new gadgets offering promises of...
View ArticleMarketing Trends 2014: Social or Media, and Why You Should Hire Freelance...
The social media sites have been heavy-hitters for the small businesses who have been current enough in the game to take advantage of them, but what’s coming down the pike for 2014? Will businesses...
View ArticleEliminating the Last-Minute Creative Writing Bug: How to Organize and Plan...
Ever find yourself facing crunch time? Content needs to be published on your blog, but you are struggling to find the perfect subject matter. Set up your content calendar and struggle no more! We all...
View ArticleWhat’s So Social About Social Media?
If you’re a business owner, chances are you have a website and a blog, and are working overtime to keep your brand busy on social media. Having a good content marketing plan is an essential part of any...
View ArticleCan a Small Business Benefit from Joining Google+?
Small businesses, no matter the industries they are operating in, can benefit from creating a profile on Google+. To take full advantage of this social media platform, it’s crucial to connect with...
View ArticleMarket Mania – Staying On Top of Your Game
With so many players on the field, it’s hard to consistently refine your strategy to keep you at the top of your game. Marketing can be exhausting and when you’re faced with numerous deadlines, trying...
View ArticleHow to be Popular with Unpopularity
It’s easier to make people mad than to please them. Poke them where they’re comfortable and they’ll jump. So ask yourself, would you rather be the cushion or the stick? To be popular, sometimes you...
View ArticleHow to Stand Out by Writing with Bullshit (When to Use Profanity in Email...
**Warning: Mild profanity ahead. If minor curse words offend you, you may want to stop reading now. Consider this your Ozian “I’d turn back if I were you” sign.** Last week we hosted one of our new...
View ArticleGoogle’s Micro-Moment: The Mobile Marketing Game-Changer
If you’re interested in growing your business with mobile marketing (and every business owner should be), Google shared exactly how to at this year’s ICON conference hosted by Infusionsoft. ICON...
View ArticleSEO Phrases for Optimal Legal Content Marketing
Legal content marketing has long challenged and confused new and veteran lawyers. In the early days of the web, most SEO practices involved little more than cluttering web pages with keywords, leaving...
View ArticleBrilliant Blog Article Ideas for Your Home Living Website
Are you looking for content ideas for home living? Perhaps you have a blog or website that hasn’t been updated in a few weeks (or longer) and you’re ready to create some attention-grabbing, shareable...
View ArticleHow Car Companies Use Social Media to Engage Customers
There is a lot of formulaic strategy in the content marketing that car companies use. It’s heavily based in SEO. It’s data-driven, and it wants to impart the technical and logistical information as...
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